What's happening at Rapha? An interview with founder Simon Mottram | CyclingTips

Rapha recently turned 14. Like many 14-year-olds, the apparel brand is spending a lot of time thinking about precisely what it is, and what it wants to be. For consumers, these changes have been most obvious within Rapha's membership program, Rapha Cycle Club (RCC), which is built on the back of ph…